
UME FERMENTED PLUMS
MISSION STATEMENT
Original Flavor
We deliver the samurai superfood– the key to a healthy lifestyle and a healthy life. Our mission is to expand the reach of the umeboshi to American consumers and share this delicious treat with everyone. We aim to deliver a healthy and flavorful snack that will provide extra power and strength for those in the moments they need it.
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Ume are fermented plums and are the ultimate samurai snack. An Orchard of the superfood ume was first discovered in the samurai era of Japan and were very popular since the samurai who ate it claimed extremely powerful effects after consuming it. The Samurai used to carry pouches of pickled plum before they went into battle. It was able to revive the warriors, give an extra energy boost, and even bring them back to life. Samurais consumed it on the battlefield at any time of day to give them the strength and health that they needed to win the battle.
Ume boy, the original Samurai who discovered the orchard of the superfood, is now on a mission to deliver Ume to others who need strength and power to be a hero! He is always ready to deliver the Ume to those in need at the perfect time.
Ume have a long shelf life to last the entirety of a battle and tour. These pickled plums fueled the Samurais on the battlefield and now you too can eat like a hero warrior. Fight off bad health issues by snacking on a plum.
Type and Color
Sour Flavor
Applications - Billboard
Honey Flavor
Applications - Magazine
Applications - Packaging Stand
Brand Assets - Characters